◉MATSUFUJI [マツフジ]

DESIGNER : Tsutomu Matsufuji

A Japanese unisex brand that combines elegance with a strong focus on workwear elements, based on the concept of "clothing that recognizes individual uniqueness."
It strikes a exquisite balance between minimalist elegance and workwear taste.
Based on the idea that "all men's clothing is workwear," the brand incorporates functional and workwear ideas throughout its details and materials.
Rather than graphics or embellishments, the brand's strength lies in its playful use of materials, items with a twist on simple designs, and minimalist color schemes.
Inspired by clothing associated with authority and labor, the brand proposes humorous products that combine modern technology and traditional crafts based on everyday inspiration.