◉MATSUFUJI [ MATSUFUJI]

DESIGNER : Tsutomu Matsufuji

A Japanese unisex brand with the concept of "clothing that can recognize individual uniqueness," while valuing workwear elements and combining them with elegance.
The balance between minimalist elegance and workwear taste is exquisite.
Based on the idea that "all men's clothing is workwear," functionality and workwear ideas are incorporated throughout in terms of details and materials.
Instead of graphics and decorations, the brand's strengths are its playful use of materials, items with a twist on simple designs, and minimalist color schemes.
Inspired by clothing associated with authority and labor, the brand proposes humorous products by combining modern technology and traditional crafts based on everyday inspiration.