◉MATSUFUJI [マツフジ]

DESIGNER : Tsutomu Matsufuji

A Japanese unisex brand with the concept of "clothing that recognizes individual uniqueness," valuing elements of workwear while also incorporating elegance.
The balance between minimalist elegance and workwear taste is exquisite.
Based on the idea that "all men's clothing is workwear," functionality and workwear ideas are adopted throughout the details and materials.
The brand's strengths are its playful use of materials, items that add a twist to simple designs, and minimalist color schemes, rather than graphics or ornamentation.
Inspired by clothing associated with authority and labor, the brand proposes humorous products by combining modern technology and traditional crafts based on everyday inspiration.